Enjoy quality coffee, with true social impact.
We help your company connect directly with the farmers and producers of world-class, sustainable & socially responsible coffee.

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Virtually all the coffee in the world leaves it’s place of origin as raw material. It is then roasted and sold in the consuming countries. This leads to an inequitable value chain.
Meaning most of the money is kept where we consume coffee—not where we produce coffee. That’s not right.

90%
Of coffee-producing countries still depend on financial aid.
The World Bank

99%
Of coffees are imported to consuming countries as raw material.
ICO, Coffee Development Report 2019

+400k minutes
Are spent farming and processing coffee. Roasting takes an average of 20 min.
ICO, Coffee Development Report 2019
That’s precisely why all of our coffee is roasted at origin.
We want to facilitate the sourcing of socially responsible coffee at scale. Connecting farmer unions with roasters and taking care of logistics to deliver quality coffee, while regenerating the entire coffee value chain.
Shorter supply chains mean more efficiency, more transparency and more fairness.
Driving digitalization in producing countries leads to optimized and automated processes.
Striving for a fair value allocation and building trust between producing and consuming countries while delivering world class coffee, at a fraction of the cost.

“It ‘s not the organizations that are competing. It’s the supply chains that are competing.”
Wael Safwat
Supply Chain Management Association
Coffee Annan isn’t just another coffee company.
We envision a world where every consumer rests assured that their products are ethically sourced, contribute to equal opportunities and foster the change our world needs.

Office coffee, but different
Over the years, we build a strong network of coffee producers that enables the value to stay in the country of coffee origin.
One-Stop-Solution
Shipping to multiple locations from one dashboard, coffee subscription on demand and more.
Socially responsible
Be part of the roasted-at-origin movement and give producers the valuation they deserve.
Roasting at the country of origin is packed with benefits.

Higher quality — For you.
Coffee beans begin to degrade as soon as they are harvested, so the closer the roast is to the point of origin, the fresher the beans will be.

More sustainable — For the planet.
Roasting at origin can also be more sustainable, as it reduces the carbon footprint associated with transporting the beans long distances.

Transparent and fair — For everyone.
By working directly with farmers, we ensure that a larger portion of the profits from coffee sales go back to the communities where the coffee is grown.
Changing your coffee could have a huge impact.
When you join our Roasted-at-Origin initiative, you help us increase the value that remains in coffee producing countries by at least 300%.
Establish fair salaries and economic growth by providing access to new markets (Europe)
Create new jobs in developing countries
Foster sustainable agriculture practices and contribute to a circular economy
Equally distribute value creation along the coffee value chain
Fight colonialism, inequalities and empower women in farming

Anna Nabude
The concept of roasting-at-origin is an amazing one and one that benefits all stakeholders along the coffee value chain.
Our family has been producing and exporting green coffee for decades, but this mostly benefits traders, factories and multinationals and the percentage that is going to the farmers is really small. Therefore farmers have very little incentive to improve their processes or the quality of their coffees.
On the other hand, with Coffee Annan buying direclty from farmers and working with local processors, roasters and suppliers, I think that gives back a lot and supports the development of all involved parties.
Consequently, adding to the economy of the country at the same time. So yeah, it’s a really cool concept.
Crafting the perfect blend between coffee and tech
At Coffee Annan, we combine coffee expertise, sustainable agriculture and smart logistics to give your company easy access to better coffee.
Finding the right beans for you
Developing roasting profiles
Smart, eco-friendly storage
EU-wide distribution
Responsible, scalable, and sustainable quality
We help producers in Africa with knowledge transfer, scale-up, and supply chain management.
Live monitoring during roast
Quality import/export paperwork
Service and maintenance of machinery and facilities
Finding better office coffee is now easier than ever.
With Coffee Annan, we’re building a frictionless, on-demand subscription for specialty coffee at affordable prices.
One-stop-solution app
Benefits for your employees
Shipping to multiple locations, all from a single dashboard.
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We help you find the right coffee for the right occasion.

Office Coffee
Our coffees come with a natural sweetness - no sugar needed. Get a darker roast for your automatic machines.

Wooden Capsules
No micro-plastics or aluminium. Fully bio-degradable, 100% from renewable resources and Nespresso-compatible.

Filter Coffee
Filter coffees are our absolute sweet spot. Explore the fantastic world of our specialty coffees.
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FAQs
We’re here for you if you need help
Can't find the information you're looking for? Reach out! We're happy to help.
At the moment 99% of the coffees are shipped as raw material. The consequence is that 90% of the producing countries dependent on financial aid. We believe that keeping as much value creating steps as possible in the countries of origin will help countries like Ethiopia to become self-sustained. That's why we are building a platform with coffee producers to enable the trade of real products instead of raw materials.
We source specialty coffees, which belong to the best coffee's money can buy. All our partners are well-trained coffee experts. Our coffees are carefully drum-roasted according to our Coffee Annan specifications.
Sure thing it is. We put a lot of love and energy in the product development. We tested many hundreds of different coffees until we were happy with our office coffee. It took us nearly 2 years to find our office coffee.
Honestly, you don't need us for that. Our mission is to help coffee countries to become more independent. We are happy if you decide to drink roasted-at-origin coffees, even if you don't use our service. However, part of our service includes a crowd-shipping that allows us to negotiate better shipping deals. So probably, the transfer will be cheaper with us ;) By the way, our service also includes green bean sourcing, product development, quality management, import, and export and the extra portion of love we put in every bag.
Absolutely. We disclose all our buying prices.
Five days before a subscription is renewed, you get a notification. So, you can easily manage your subscription and change the volume with every order. This is also possible for the SAVE subscription. Our team can consult you anytime.
You need to ship to different locations? No problem. From the Coffee Annan dashboard, you can handle all your locations easily. You decide if you get one invoice for all locations, or a separate invoice for every single one.
We ship to the entire European Union, Switzerland and Liechtenstein. We partner with DHL, DPD, GLS, Fedex and Swiss Post to provide you a fast and reliable service.
We have a FLEX and a SAVE subscription. For the FLEX subscription you are charged monthly, but you can pause, change or cancel your subscription anytime. The SAVE subscription gives you a 10% discount on every order. You are charged monthly for 12 consecutive months until the subscription renews. Five days before a subscription is renewed, you get a notification. So, you can easily manage your subscription in your dashboard and find all invoices in one place.
Even better. We follow a direct-trade model. We visit farmers regularly and we only buy gourmet beans. The sourcing of high-quality coffees allows us to pay premium prices, which are always above the Fairtrade price. We believe this model is more efficient than the label industry and enables us and the farmers to shape the future together.
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